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Share of audience evolution for key luxury brands: Chanel (green), Vuitton (blue), Dior (red), Hermes (cyan)

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The evolution of the share of audience of these selected luxury brands over the last 30 days on social media shows a dominance of Chanel, but with some peaks from the other brands,

For instance on Feb 24th Dior had a major impact on web and social networks because it was cited along with the actors wearing its clothes for the Oscars ceremony.

shareofvoice_luxe

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